As part of an innovative marketing strategy at Alta Comunicación, I designed and developed two interactive social media filters using Meta Spark. These filters were created as part of a broader investigation into how immersive, interactive experiences could enhance brand engagement and visibility in digital marketing campaigns.

 

By integrating these filters into social media platforms, we were able to explore new ways to connect with audiences, offering them a playful yet branded interaction that resonated well with the target markets. This project not only expanded my technical skills in AR but also provided valuable insights into the effectiveness of filters in modern marketing efforts.

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Meta Spark | Alta Comunicación (2018)